Photo sharing app Instagram has kicked of plans to monetize from the app which was purchased by Facebook for a $1billion last year.
The first ad to pop up was a sponsored photo of a Michael Kors ladies’ watch, artfully displayed on a table set elegantly for coffee and biscuits.
The caption read “Pampered in Paris.”
The Michael Kors ads was aimed at women in the US at a certain age according to Instagram. The image had garnered more than 181,000 “likes” by late Friday, along with some bitter remarks from Instagram users. The targeted users will see the ads even if they aren’t following Michael Kros.
Instagram users fumed at this development but will have to deal with it. Instagram promises to advertise only high quality photos with a very high level of engagement
The world’s leading online social network reported a profit of $US425 million in the quarter that ended on September 30, compared with a loss a year earlier.
Go To Original Post Instagram Kicks Off Ads as Facebook Looks to Monetize From the Billion Dollar App
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