Nigeria’s president Muhammadu Buhari’s campaign team have put in loads of great work into their media strategy and planning over the past months since the retired general was declared as winner of APC primary.
It appears the social media strategy and planning was handled by State Craft Inc., a subsidiary of Chude Oyenowo’s RED Media Africa. State Craft defined itself as a “political and governance communication firm, with a mission to galvanise a generation to make informed choices”… It is also the brain behind “Situation Room”.
Since Buhari’s victory at the 2015 elections, several social media accounts have emerged and most of them have now been verified, another work being put in by Buhari’s team. The first of them all was @ThisIsBuhari which was later changed to @MBuhari for proper packaging.
Other accounts have since surfaced and Twitter has verified all of them but the First Lady’s.
@MBuhari – Buhari’s personal account
@AsoRock – The Twitter account for the latest news from Buhari’s administration from Aso Rock – a photcopy of United States @WhiteHouse
@NGRPresident – A photocopy of @POTUS of United States – The official account for Nigeria’s president which Buhari currently holds
@GMBOffice – Official Twitter of Buhari’s campaign team
@NGRFirstLady – Although not yet verified by Twitter, this account will be the photocopy of @FOTUS of United States and will be the account of Aisha Buhari.
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